Principal, Founder

Kate brings the vibes and champions fellow artists, creators, and dreamers.

She’s a seasoned creative leader with a twenty-year track record of turning ambitious ideas into beautifully executed work. From global giants like Sephora, Nike, Google, and Apple to emerging brands like Babe Original and Crucial Learning, Kate makes sure the work works—and that the process feels good, too.

She swears by a mix of intuition, strategy, and a little bit of magic to make brand moments feel intentional, human, and full of spark. She’s especially passionate about collaborating with women-led, BIPOC-owned, and LGBTQIA+ brands that are shaping culture on their own terms.

And she’s a firm believer that kindness is a superpower—both in business and in life.

Principal, Founder

Cinthya is a curious soul at heart, always drawn to the challenge of creating design that is meaningful and authentic. She searches for the essential roots of each project, believing the design process should be intuitive—when the right inputs come together, they create seamless solutions that feel effortless and natural.

Her multicultural background allows her to create innovative designs that challenge conventional thinking and resonate across diverse audiences. She believes design should be powerful yet approachable, bringing clear ideas to life in ways that are available to all. This philosophy guides her toward the best solution for each unique challenge.

Her work spans the full spectrum of brand development—from initial concept to final pixel—across a variety of industries. She has collaborated with clients including Cotopaxi, Fender, Esquire Mexico & Latinoamerica, Sundance Catalog, Grand and Little America Hotels, Backcountry, Nike, Sonic, Intel, Verizon, 1800 Contacts, DC Shoes, and Crucial Learning.

Principal, Founder

A Salt Laker by location, and a New Yorker at heart, Ann believes that two things make impactful work: simplicity and story. With 20+ years experience, and having worked in nearly every industry—from fashion to finance, packaging and events design—this mantra holds true. Ann believes that the best work gets to the point - and fast. 

Why Charm School? Why Now? Ann is a joy-obsessed gal, always looking for her next creative outlet. With more ideas than she knows what to do with, Ann is thrilled to partner with Cinthya and Kate on Charm School - to delight and inspire the community, clients, and quite honestly, herself.

Ann has had the pleasure of working with: TruFru, NuTrail, San Diablo Churros, American Express, Bank of America, Citi, M·A·C Cosmetics, Johnson & Johnson, Citrix, CareQuest, Drunk Elephant, ZeroNorth, Cimplifi, Captain Blankenship, The Suburban Monk, CXO Communication, San Diablo Churros